Daam Infographic

Motion

(© 2024)

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OVERVIEW
OVERVIEW
OVERVIEW

Year

@2024

Client

Behavioral Healthcare Center (Daam) , Ministry of Endowments and Islamic Affairs, Awqaf

Services

Animation

Tasked with producing a series of educational animated videos for Daam Behavioral Health Support Center in Qatar, our team at Masar Design Agency brought together behavioral guidance, character development, animation, and child-friendly storytelling to communicate positive values in an engaging and accessible way. The videos introduce children to essential everyday behaviors, including helping others, maintaining cleanliness, respecting schoolwork and prayer times, protecting personal belongings, caring for the environment, and making safe and responsible choices. Dedicated boy and girl characters were also developed to address confidence, personal safety, privacy, and healthy boundaries through familiar situations at home, school, and within the community. From the creative concept and visual direction to animation and final production, every detail was carefully crafted to simplify important behavioral messages, encourage open family conversations, and help children develop confidence, awareness, responsibility, and positive lifelong habits.

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